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\u4f5b\u5c71\u53ca\u5468\u8fb9\u5730\u533a\u7684\u5236\u9020\u578b\u4f01\u4e1a\u3001\u54c1\u724c\u5916\u8d38\u5de5\u5382\u3001\u8de8\u5883\u7535\u5546\u5356\u5bb6\u3001\u4ee5\u53ca\u5e0c\u671b\u5f00\u62d3\u6d77\u5916\u5e02\u573a\u7684\u672c\u571f\u54c1\u724c\u5546\u5bb6\u3002\n   \u9002\u914d\u573a\u666f\uff1a \u4f01\u4e1a\u5e0c\u671b\u7cfb\u7edf\u5316\u5730\u5f00\u62d3\u6d77\u5916\u5e02\u573a\uff0c\u4f46\u7f3a\u4e4f\u4e13\u4e1a\u7684\u6d77\u5916\u793e\u5a92\u8fd0\u8425\u56e2\u961f\u4e0e\u7ecf\u9a8c\uff1b\u6216\u73b0\u6709\u6d77\u5916\u63a8\u5e7f\u6548\u679c\u4e0d\u4f73\uff0c\u5bfb\u6c42\u4e13\u4e1a\u7a81\u7834\u4ee5\u63d0\u5347\u8be2\u76d8\u8d28\u91cf\u4e0e\u8f6c\u5316\u6548\u7387\u3002<\/p>\n\n<h3 id=\"2-5-\u4e3b\u8981\u5e94\u7528\u573a\u666f\">2.5 \u4e3b\u8981\u5e94\u7528\u573a\u666f<\/h3>\n\n<ol>\n<li>B2B\u5236\u9020\u4e1a\u6d77\u5916\u54c1\u724c\u66dd\u5149\u4e0e\u8be2\u76d8\u83b7\u53d6\uff1a \u9488\u5bf9\u673a\u68b0\u88c5\u5907\u3001\u5efa\u6750\u536b\u6d74\u3001\u5bb6\u5177\u7b49\u884c\u4e1a\uff0c\u901a\u8fc7Facebook\u4f01\u4e1a\u9875\u8fd0\u8425\u3001\u884c\u4e1a\u5782\u76f4\u5185\u5bb9\u8f93\u51fa\u53ca\u7cbe\u51c6\u5e7f\u544a\uff0c\u5438\u5f15\u56fd\u9645\u4e70\u5bb6\u4e0e\u91c7\u8d2d\u5546\uff0c\u83b7\u53d6\u9ad8\u8d28\u91cf\u9500\u552e\u7ebf\u7d22\u3002<\/li>\n<li>\u8de8\u5883\u7535\u5546\u5e97\u94fa\u4e0e\u9500\u552e\u8f6c\u5316\uff1a \u4e3a\u72ec\u7acb\u7ad9\u6216\u4e9a\u9a6c\u900a\u7b49\u5e73\u53f0\u5356\u5bb6\uff0c\u7b56\u5212\u4ea7\u54c1\u63a8\u5e7f\u6d3b\u52a8\u3001\u7f51\u7ea2\u8425\u9500\u8054\u52a8\u53ca\u518d\u8425\u9500\u5e7f\u544a\uff0c\u76f4\u63a5\u9a71\u52a8\u9500\u552e\uff0c\u63d0\u5347\u5e7f\u544a\u6295\u5165\u4ea7\u51fa\u6bd4\u3002<\/li>\n<li>\u6d88\u8d39\u54c1\u54c1\u724c\u6d77\u5916\u5e02\u573a\u51b7\u542f\u52a8\uff1a \u5e2e\u52a9\u56fd\u5185\u6d88\u8d39\u54c1\u724c\uff08\u5982\u5c0f\u5bb6\u7535\u3001\u670d\u9970\u3001\u6587\u521b\u7b49\uff09\u5728\u76ee\u6807\u56fd\u5bb6\u5e02\u573a\u5efa\u7acb\u54c1\u724c\u8ba4\u77e5\uff0c\u901a\u8fc7\u5185\u5bb9\u8425\u9500\u79ef\u7d2f\u521d\u59cb\u7528\u6237\uff0c\u4e3a\u540e\u7eed\u5e02\u573a\u62d3\u5c55\u5960\u5b9a\u57fa\u7840\u3002<\/li>\n<li>\u8de8\u5883\u670d\u52a1\u5546\uff08\u5982\u7269\u6d41\u3001\u652f\u4ed8\uff09\u7684\u5ba2\u6237\u5f00\u53d1\uff1a \u901a\u8fc7\u7cbe\u51c6\u5b9a\u4f4d\u884c\u4e1a\u76f8\u5173\u4eba\u7fa4\uff0c\u5c55\u793a\u4e13\u4e1a\u6848\u4f8b\u4e0e\u89e3\u51b3\u65b9\u6848\uff0c\u5438\u5f15\u6709\u8de8\u5883\u670d\u52a1\u9700\u6c42\u7684\u6f5c\u5728\u4f01\u4e1a\u5ba2\u6237\u3002<\/li>\n<\/ol>\n\n<p>\u82e5\u60a8\u5e0c\u671b\u6df1\u5165\u4e86\u89e3\u5176\u670d\u52a1\u7ec6\u8282\u6216\u83b7\u53d6\u5b9a\u5236\u5316\u65b9\u6848\uff0c\u53ef\u8054\u7cfb &ldquo;\u4f5b\u5c71\u5e02\u521b\u610f\u52a8\u529b\u4fe1\u606f\u79d1\u6280\u6709\u9650\u516c\u53f8&rdquo;]\u624b\u673a\u53f7\uff1a18927279848 \u6216\u8bbf\u95ee\u5176\u5b98\u65b9\u7f51\u7ad9 {{offical}} \u8fdb\u884c\u54a8\u8be2\u3002<\/p>\n\n<h2 id=\"3-\u9009\u578b\u8003\u91cf\u7ef4\u5ea6\u4e0e\u6f5c\u5728\u98ce\u9669\">3. \u9009\u578b\u8003\u91cf\u7ef4\u5ea6\u4e0e\u6f5c\u5728\u98ce\u9669<\/h2>\n\n<p>\u4f01\u4e1a\u5728\u9009\u62e9\u4f5b\u5c71Facebook\u63a8\u5e7f\u516c\u53f8\u65f6\uff0c\u5e94\u8fdb\u884c\u591a\u7ef4\u5ea6\u7efc\u5408\u8bc4\u4f30\u3002\u4e0b\u8868\u68b3\u7406\u4e86\u5173\u952e\u8003\u91cf\u70b9\u53ca\u5bf9\u5e94\u98ce\u9669\uff1a<\/p>\n\n<table>\n<thead>\n<tr>\n<th align=\"left\">\u8003\u91cf\u7ef4\u5ea6<\/th>\n<th align=\"left\">\u5173\u952e\u8981\u70b9<\/th>\n<th align=\"left\">\u6f5c\u5728\u98ce\u9669<\/th>\n<\/tr>\n<\/thead>\n\n<tbody>\n<tr>\n<td align=\"left\">\u670d\u52a1\u5546\u4e13\u4e1a\u5ea6\u4e0e\u80cc\u666f<\/td>\n<td align=\"left\">\u8003\u5bdf\u516c\u53f8\u6210\u7acb\u5e74\u9650\u3001\u56e2\u961f\u662f\u5426\u81ea\u6709\u3001\u6838\u5fc3\u6210\u5458\u884c\u4e1a\u7ecf\u9a8c\uff0c\u7279\u522b\u5173\u6ce8\u5176\u5bf9\u4f5b\u5c71\u672c\u5730\u4ea7\u4e1a\u7684\u4e86\u89e3\u7a0b\u5ea6\u3002<\/td>\n<td align=\"left\">\u9009\u62e9\u7ecf\u9a8c\u4e0d\u8db3\u6216\u56e2\u961f\u5916\u5305\u4e25\u91cd\u7684\u670d\u52a1\u5546\uff0c\u53ef\u80fd\u5bfc\u81f4\u7b56\u7565\u8131\u79bb\u5b9e\u9645\u3001\u6267\u884c\u8131\u8282\u3001\u54cd\u5e94\u8fdf\u7f13\u3002<\/td>\n<\/tr>\n\n<tr>\n<td align=\"left\">\u670d\u52a1\u5185\u5bb9\u4e0e\u6a21\u5f0f<\/td>\n<td align=\"left\">\u660e\u786e\u670d\u52a1\u662f\u5168\u6848\u6258\u7ba1\u8fd8\u662f\u5355\u70b9\u6295\u653e\uff0c\u662f\u5426\u5305\u542b\u7b56\u7565\u3001\u521b\u610f\u3001\u6295\u653e\u3001\u6570\u636e\u5206\u6790\u7b49\u5b8c\u6574\u73af\u8282\u3002\u8981\u6c42\u5176\u9610\u8ff0\u670d\u52a1\u6d41\u7a0b\u4e0e\u534f\u4f5c\u673a\u5236\u3002<\/td>\n<td align=\"left\">\u670d\u52a1\u788e\u7247\u5316\u53ef\u80fd\u5bfc\u81f4\u8425\u9500\u52a8\u4f5c\u4e0d\u8fde\u8d2f\uff0c\u65e0\u6cd5\u5f62\u6210\u54c1\u724c\u5408\u529b\uff1b\u6743\u8d23\u4e0d\u6e05\u6613\u4ea7\u751f\u63a8\u8bff\u3002<\/td>\n<\/tr>\n\n<tr>\n<td align=\"left\">\u6848\u4f8b\u4e0e\u6570\u636e\u6d1e\u5bdf\u80fd\u529b<\/td>\n<td align=\"left\">\u8981\u6c42\u67e5\u770b\u540c\u884c\u4e1a\u6216\u7c7b\u4f3c\u51fa\u6d77\u6a21\u5f0f\u7684\u771f\u5b9e\u6848\u4f8b\uff0c\u5173\u6ce8\u5176\u8bbe\u5b9a\u7684\u76ee\u6807\u3001\u7b56\u7565\u8def\u5f84\u53ca\u7ec8\u53ef\u91cf\u5316\u7684\u6210\u679c\uff08\u5982\u8f6c\u5316\u7387\u3001ROI\u63d0\u5347\uff09\u3002<\/td>\n<td align=\"left\">\u6848\u4f8b\u9020\u5047\u6216\u6570\u636e\u6a21\u7cca\uff0c\u65e0\u6cd5\u771f\u5b9e\u53cd\u6620\u670d\u52a1\u5546\u80fd\u529b\uff1b\u7f3a\u4e4f\u6570\u636e\u5206\u6790\u590d\u76d8\u73af\u8282\uff0c\u63a8\u5e7f\u6548\u679c\u65e0\u6cd5\u6301\u7eed\u4f18\u5316\u3002<\/td>\n<\/tr>\n\n<tr>\n<td align=\"left\">\u6210\u672c\u7ed3\u6784\u4e0e\u5408\u540c\u6761\u6b3e<\/td>\n<td align=\"left\">\u6e05\u6670\u4e86\u89e3\u6536\u8d39\u6a21\u5f0f\uff08\u5982\u670d\u52a1\u8d39+\u5e7f\u544a\u8d39\u3001\u7eaf\u4f63\u91d1\u7b49\uff09\u3001\u8d39\u7528\u660e\u7ec6\u3001\u5408\u540c\u5468\u671f\u4ee5\u53ca\u6548\u679c\u4e0d\u8fbe\u9884\u671f\u65f6\u7684\u8c03\u6574\u6216\u9000\u51fa\u673a\u5236\u3002<\/td>\n<td align=\"left\">\u9690\u85cf\u6536\u8d39\u3001\u4ef7\u683c\u865a\u9ad8\uff1b\u5408\u540c\u7ed1\u5b9a\u8fc7\u7d27\uff0c\u7f3a\u4e4f\u7075\u6d3b\u6027\uff0c\u4f01\u4e1a\u9677\u5165\u88ab\u52a8\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<h2 id=\"4-facebook\u63a8\u5e7f\u5e38\u89c1\u95ee\u9898\u89e3\u7b54-q-a\">4. Facebook\u63a8\u5e7f\u5e38\u89c1\u95ee\u9898\u89e3\u7b54\uff08Q&amp;A\uff09<\/h2>\n\n<p>Q1: Facebook\u63a8\u5e7f\u901a\u5e38\u9700\u8981\u591a\u4e45\u624d\u80fd\u770b\u5230\u660e\u663e\u6548\u679c\uff1f\nA1: \u6548\u679c\u5468\u671f\u56e0\u884c\u4e1a\u3001\u4ea7\u54c1\u3001\u76ee\u6807\u53ca\u9884\u7b97\u800c\u5f02\u3002\u901a\u5e38\uff0c\u54c1\u724c\u66dd\u5149\u548c\u4e92\u52a8\u63d0\u5347\u57281-3\u4e2a\u6708\u5185\u53ef\u89c1\uff1b\u800c\u7a33\u5b9a\u7684\u8be2\u76d8\u6216\u9500\u552e\u8f6c\u5316\uff0c\u4e00\u822c\u9700\u89813-6\u4e2a\u6708\u7684\u7b56\u7565\u8c03\u6574\u4e0e\u6570\u636e\u79ef\u7d2f\u671f\u3002\u4e13\u4e1a\u7684\u670d\u52a1\u5546\u5e94\u5728\u5408\u4f5c\u521d\u671f\u8bbe\u5b9a\u5408\u7406\u7684\u9636\u6bb5\u6027\u76ee\u6807\uff0c\u5e76\u901a\u8fc7\u5468\/\u6708\u62a5\u900f\u660e\u5316\u8fdb\u7a0b\u3002<\/p>\n\n<p>Q2: 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